James Dunn

Think Like a Stranger: How to Create Content That Actually Reaches New Fans

Most artists mix up fan content and growth content. Here’s how to separate them and build a real music marketing funnel.

A practical, platform-by-platform guide to choosing partners, posting collabs, and running ads that actually perform.

A structured catalog is the foundation for licensing, pitching, and content planning.

How to switch music distributors without breaking your links, stats, or profile.

How to build the right playlists for your own music and drive real Spotify engagement.

Stop creating ghost profiles. Learn how to tag collaborators correctly on Spotify and fix duplicate artist pages before they bury your algorithm.

Step-by-step guide to make your Spotify artist account look pro and perform better.

Why posting your full music video to Instagram and Facebook might be smarter than just pushing YouTube.

Essential steps to clean up and optimize your Facebook Page for music marketing.

Boost views and keep fans watching by sharing playlist links instead of regular YouTube video URLs.