Retargeting for Musicians: How to Actually Grow Fans
Retargeting is how you build real fans. Meet people where they are, keep showing up, and stop wasting ad money on cold audiences.
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How to Make Music Videos That Can Actually Be Advertised
Learn how to make music videos that can actually run ads — what content gets disapproved, how to pass review, and how to build ad-ready visuals.
Forget Views — Average Watch Time Wins
Average view duration is the real music marketing metric. Learn why watch time beats views, comments, and likes on every major platform.
How to Connect Facebook and Instagram for Ads
Learn two ways to connect Facebook and Instagram — in Business Manager or the Instagram app — and why this link is critical for effective artist ad campaigns.
How To Run Your Own Meta Ads (For Artists)
Learn how artists can set up a Meta business account, connect Facebook and Instagram, and start running real ad campaigns with custom audiences that outperform boosted posts.
How to Grant Facebook & Instagram Access to Your Advertiser (Without Losing Control)
A guide for artists ready to advertise — how to grant access without handing over your whole account.
How to Use Analytics to See What Fans Really Like
Learn how to use Meta Business Suite and YouTube analytics to see what fans really like, so you can focus on content that actually connects.
How to Add a Manager to Your YouTube Channel
Detailed step‑by‑step guide for artists to add a manager to their YouTube channel using email — secure access, proper role settings, and best practices.